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About Braid Amsterdam

The time is now

Some say, “time is precious”. But it’s not. What we perceive as precious is not time but the one point that is out of time: the now. Because the more we are focused on time – past or future – the more we miss the most precious thing there is: now.

At Braid Amsterdam we work to help you make the most of now. We make honest, comfortable fashion that is perfectly fitted to your busy life. Designed for you to wear with confidence: any time, any day, anywhere.

Embrace the now. And take control of time. Because now is your time.

Braid Amsterdam
Your time, your rules.

take a look behind Braid...

We work with people that love to make fashion.
We truly understand what comforts you and what you need for every occasion.
Braid, fashion made by people that truly care.

be braid

We want to create a brand with you.
Be our fashion inspiration and benefit
 from your personal contribution.

You will define the rules of fashion.

Braid Amsterdam


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